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Marketing AI agent cost benchmarks

Token cost per outcome for autonomous agents across 4 Marketing workflows. Prices as of 14 Jun 2026.

Marketing agents in this benchmark run from about $0.0086 to $1.73 per outcome on the clean path. Pick a workflow for the full model-by-model breakdown.
WorkflowCheapest /outcomeDearest /outcomeSteps
Performance Monitoring$0.0086$0.6004
Content Personalization$0.0231$1.607
Campaign Ops$0.0242$1.688
Audience Segmentation$0.0249$1.738

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