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How much does an AI agent cost to run Lead Qualification?

Token cost benchmark for an autonomous Lead Qualification agent, across 24 models. Prices as of 25 Oct 2026.

An agent for Lead Qualification on the clean path costs about $0.0186 to $1.86 per outcome depending on the model, around 24x the cost of a single chat message. At 10,000 outcomes a month that is roughly $186 to $18,620.
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Cost per outcome by model

Model$/1M in$/1M outCost / outcomeCost / month*
Claude Haiku 5.5$0.10$0.50$0.0186$186
GPT-6 Luna$0.10$0.50$0.0186$186
Llama 4 Maverick$0.25$0.87$0.0438$438
DeepSeek V4.1 Flash$0.30$1.20$0.0537$537
Gemini 2.5 Flash$0.30$2.50$0.0631$631
Mistral Large 3$0.50$1.50$0.0859$859
Gemini 3.8 Flash$0.75$3.75$0.140$1,396
Claude Haiku 4.5$1.00$5.00$0.186$1,862
DeepSeek V4 Pro$1.32$3.96$0.227$2,268
Mistral Large 4$1.36$4.18$0.234$2,344
Gemini 2.5 Pro$1.25$10.00$0.260$2,598
Grok 4.7$2.00$6.00$0.344$3,436
Claude Sonnet 5.5$2.00$10.00$0.372$3,724
Claude Sonnet 5$2.00$10.00$0.372$3,724
GPT-6.1 Sol$2.00$10.00$0.372$3,724
Gemini 4 Argon$2.00$10.00$0.372$3,724
Gemini 3.1 Pro$2.00$12.00$0.387$3,868
Claude Sonnet 4.6$3.00$15.00$0.559$5,586
Claude Opus 5.5$4.00$20.00$0.745$7,448
Claude Opus 5$5.00$25.00$0.931$9,310
Claude Opus 4.8$5.00$25.00$0.931$9,310
Claude Fable 5.1$10.00$50.00$1.86$18,620
Claude Fable 5$10.00$50.00$1.86$18,620
GPT-6 Astra$10.00$50.00$1.86$18,620

*At 10,000 outcomes per month. Cheapest model highlighted.

What this agent does

The clean-path steps this benchmark prices:

  1. Capture & Normalize
  2. Duplicate lead?
  3. Enrich Account
  4. Pull Intent Signals
  5. Score Fit & Intent
  6. Confident score?
  7. Meets ICP?
  8. High-value account?
  9. Assign & Route

What drives the cost

This path runs 9 steps: 3 tool calls, 2 reasoning steps and 4 decision points. Tool steps make two model calls each, and the agent re-reads its growing context on every call. That compounding is why one Lead Qualification outcome costs about 24x a single chat message ($0.559 on Claude Sonnet 4.6), not the price of one message.

Why these numbers matter.

How this benchmark is calculated

These figures are modeled estimates, not metered bills. We price a generic, representative Lead Qualification workflow across 24 models using the same cost engine as the live estimator, at each model’s published list price (checked 25 Oct 2026), under documented default assumptions for planning loops, tool calls, memory retrieval, sub-agents and context size. Your own process will differ, so use these as starting points, tune the assumptions in the estimator, and validate against your real usage. Illustrative estimates, not financial advice.

Frequently asked questions

How much does an AI agent cost to run Lead Qualification?

On the clean path with default assumptions, an agent for Lead Qualification costs about $0.0186 to $1.86 per outcome depending on the model, or roughly $186 to $18,620 per month at 10,000 outcomes. The cheapest model here is Claude Haiku 5.5 at $0.0186; the most expensive is GPT-6 Astra at $1.86.

Why does an AI agent cost more than a single chatbot message?

An agent does not make one model call. It plans, calls tools, retrieves context and re-reads its growing working context on every step. For Lead Qualification that adds up to about 24x the cost of a single chat message.

Which model is cheapest for Lead Qualification?

Across the 24 models benchmarked, Claude Haiku 5.5 is cheapest at $0.0186 per outcome and GPT-6 Astra is the most expensive at $1.86. A cheaper model is not always the right choice, but it sets the floor for this workflow.

How can I reduce the cost of an agent for Lead Qualification?

The biggest levers are prompt caching on the base context, fewer planning loops, smaller tool results, less retrieval, and choosing a cheaper model where quality allows. You can test each lever in the live estimator.

What is this Lead Qualification benchmark based on?

These are modeled estimates, not metered bills. Each figure prices a generic, representative Lead Qualification workflow across 24 models with the same cost engine as the live estimator, at each model's published list price (checked 25 Oct 2026), under documented default assumptions for planning loops, tool calls, memory retrieval, sub-agents and context size. Your own process will differ, so treat these as starting points, tune them in the estimator, and validate against your own usage.

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